“Neon Seoul” Air Max 97 on tap for 4/13.
Last May, sneaker enthusiasts across the world voted for six their favorite shoe designs out 18 international finalists this year’s Nike: On Air contest.
The “Nike: On Air” sneaker design program was a call to arms for six major cities around the world to imagine an Air Max inspired by its community’s unique cultural fingerprint, as designed by the locals who know it best.
(Nike Air Max 97 “Neon Seoul”: Via Nike)
Among the six winning sneaker designs was the “Neon Seoul” Air Max 97 designed by Gwang Shin. Shin and the other five winners visited the Nike World Headquarters in Beaverton, Oregon last July to meet with teams in product development and marketing, and now the kicks are finally ready to hit retail.
The Nike Air Max 97 “Neon Seoul” will reportedly release at select Nike retailers on April 13. Pricing and availability has not yet been revealed, but you can check out the ficial images below.
(Nike Air Max 97 “Neon Seoul”: Via Nike)
(Nike Air Max 97 “Neon Seoul”: Via Nike)
(Nike Air Max 97 “Neon Seoul”: Via Nike)