Kylie Jenner Takes Us Back In New Puma Campaign

Kylie Jenner Takes Us Back In New Puma Campaign

The 80s were such a memorable time in fashion history, even millennials like Kylie Jenner have to pay homage to it sometimes.

In her latest ads for Puma Suede, the reality star has gone into full-fledged ’80s mode. With this being her second official campaign, Kylie got into character and channeled her inner retro swag.

Throwing it back with @PUMA and the #Suede

A photo posted by King Kylie (@kyliejenner) on

The lip-kit maven’s second effort for the label is focusing on the brand’s retro Suede designs. Kylizzle got swaggy on a subway in her first photo from the shoot, rocking red Pumas.

The PUMA Suede started its story in 1968. Worn by athletes, b-boys, and hip hop stars of the day. Today, the story continues on the feet of another icon: PUMA Suede, meet @KylieJenner.

A photo posted by PUMA (@puma) on

Posted on a payphone…so old school.

Hard knock attitude. Ultra-soft suede. Rule the city in iconic style. Just like @KylieJenner. #Suede

A video posted by PUMA (@puma) on

Check out Puma’s new suede designs at Puma.com.

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