Cam'ron Wakes Everyone Up At "3:AM" W/ New Reebok Series –

New York rapper Cam’ron is taking his Reebok relationship to the next level. The hip-hop veteran has teamed up with the iconic sneaker franchise to help launch a new “3:AM” series.

The upcoming series will focus on curators and designers like Killa Cam digging into their creative processes.

To help get sneakerheads excited, Reebok has launched a must-watch teaser clip which features Cam and designer Trevor “Trouble” Andrew.

A few weeks ago, Cam and Reebok announced their latest collaboration rollout.

Cam'ron Wakes Everyone Up At "3:AM" W/ New Reebok Series –

Cam'ron Wakes Everyone Up At "3:AM" W/ New Reebok Series –

Cam'ron Wakes Everyone Up At "3:AM" W/ New Reebok Series –

Cam'ron Wakes Everyone Up At "3:AM" W/ New Reebok Series –

Cam'ron Wakes Everyone Up At "3:AM" W/ New Reebok Series –

Above photo credit: Reebok]